CHEManager – the leading print and digital media brand for executives in the chemical and pharmaceutical industry
The trade and business newspaper CHEManager, published 12 times per year, provides managers and executives periodically with important news to assist them in making strategic business and investment decisions. Latest news, insightful interviews, substantiated market reports and technical articles provide 43,000 CHEManager readers in Germany, Switzerland and Austria with a head start on crucial information. In CHEManager, distinguished personalities and opinion-leaders regularly share their experiences and views, while experienced market and strategy experts provide critical knowledge as basis for business decisions.
CHEManager’s penetration of the management levels of chemical and pharmaceutical companies – for instance all members of the VAA (German Association of Chemical Executives) is unique; 9 out of 10 readers of CHEManager hold upper or middle management positions. The CHEManager brand family is complemented by internationally distributed English-language special-topic tabloids under the CHEManager International brand (4 issues per year, circulation 55,000 copies), the German and English- language b2b online portal www.chemanager.com (86,000 page views per month) with digital editions and daily updated news, weekly e-newsletters, and activity in social media. This variety of print and digital products and activities provides CHEManager with a highly visible cross media presence.
The brand family consists of print publications, an online portal and special media formats such as e-newsletters and microsites.